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VIZ MEDIA ANNOUNCES THE HIGHLY ANTICIPATED RELEASE OF STAN LEE AND HIROYUKI TAKEI’S ULTIMO

Historic Collaboration Comes To Life In New Manga Release

San Francisco, CA, JANUARY 20, 2010 – VIZ Media, LLC (VIZ Media), one of the entertainment industry's most innovative and comprehensive publishing, animation and licensing companies, in conjunction with Stan Lee’s POW! Entertainment (PK:POWN) has announced the highly anticipated release of the new manga ULTIMO on February 2nd. ULTIMO is the result of a historic collaboration between comics legend Stan Lee, co-creator of many iconic superheroes including Spider-Man™, the Fantastic Four™, and the X-Men™, and Hiroyuki Takei, the creator of the popular SHAMAN KING manga series. ULTIMO, rated ‘T’ for teens will carry a MSRP of $9.99 US/$12.99 CAN.

With girl and money troubles, life is hard enough for high school student Yamato, but then he stumbles upon Ultimo, a peculiar-looking puppet. Things only get stranger when Ultimo awakens and his archenemy, Vice shows up. Ultimo and Vice are Karakuri Dôji, the mechanical embodiment of pure good and pure evil, devoid of human emotions that can cloud one’s judgment. Their purpose: to battle to the death to prove once and for all whether good or evil is the most powerful force in the universe.

For over half a century, Stan Lee has been synonymous with superhero comics. In addition to creating countless memorable series and characters, including Spider-Man, the Incredible Hulk, the Fantastic Four, the X-Men and Daredevil, he served as the former president and chairman of Marvel Comics. Lee remains a hugely respected and dynamic figure in the entertainment industry and continues to develop a variety of film, television and video game properties.

“I am indescribably thrilled to have the honor of working with the famous and extremely talented Hiroyuki Takei on our exciting creation ULTIMO. I feel that ULTIMO combines the very best of Western mythology with the very best of Japanese manga. “ says Stan Lee. “It gives me the greatest pleasure to be associated with VIZ Media on such and exciting and ground-breaking project.”

Unconventional author/artist, Hiroyuki Takei began his career by winning the 1994 Tezuka Award. After working as an assistant to famed artist Nobuhiro Watsuki (RUROUNI KENSHIN), Takei debuted in Weekly Shonen Jump in 1997 with Butsu Zone, an action series based on Buddhist mythology. His multicultural adventure manga SHAMAN KING debuted in Japan in 1998 and has been adapted into a popular animated television series. The SHAMAN KING manga series is also published in North America by VIZ Media; for many years it was serialized in English in SHONEN JUMP magazine.

”While it’s epic in scope and rich in mythology, the ULTIMO storyline is grounded in modern teen angst which is what fans will gravitate to. It’s manga, but it’s got that ‘Stan Lee’ feel of the teenager who suddenly has all this power and can’t believe how crazy that is.” Says Joel Enos, Senior Editor for Shonen Jump Manga, VIZ Media. “This story has found a common ground between Western comics and Eastern manga. Here you have two amazing creators, all this action, robots, and the universal theme of pure good vs. pure evil, all the while staying in high school youth culture and the drama and depth of everyday kids.”
For more information on ULTIMO, please visit www.shonenjump.viz.com/ultimo.

About VIZ Media, LLC
Headquartered in San Francisco, CA, VIZ Media, LLC (VIZ Media), is one of the most comprehensive and innovative companies in the field of manga (graphic novel) publishing, animation and entertainment licensing of Japanese content. Owned by three of Japan’s largest creators and licensors of manga and animation, Shueisha Inc., Shogakukan Inc., and Shogakukan-Shueisha Productions, Co., Ltd., VIZ Media is a leader in the publishing and distribution of Japanese manga for English speaking audiences in North America, the United Kingdom, Ireland, and South Africa and is a global ex-Asia licensor of Japanese manga and animation. The company offers an integrated product line including the popular monthly manga anthology SHONEN JUMP magazine, graphic novels, and DVDs, and develops, markets, licenses, and distributes animated entertainment for audiences and consumers of all ages. Contact VIZ Media at 295 Bay Street, San Francisco, CA 94133; Phone (415) 546-7073; Fax (415) 546-7086; and website at www.VIZ.com.

About POW! (Purveyors of Wonder) Entertainment, Inc. (Pinksheets:POWN)
An advanced media and entertainment company with a first-look deal with Disney, was founded by world-famous comic book and motion picture icon Stan Lee, together with award-winning producer Gill Champion and intellectual property specialist Arthur Lieberman, Esq. POW!’s principals have extensive backgrounds in the entertainment industry encompassing the creation, production and licensing of original intellectual properties, including some of the most successful entertainment franchises of all time. POW!, capitalizing on this combined expertise, specializes in franchises for the entertainment industry, including animation and live-action feature films, plus television, DVDs, video games, merchandising and related ancillary markets, all of which contribute to global expansion. POW! partners with other individuals and entities of entertainment’s top echelon, including studios and networks, in the creation, licensing and distribution of new POW! character franchises. www.powentertainment.com. Press Contact for Stan Lee/POW! Entertainment, Please contact Dawn Miller, dmiller@lcoonline.com, 310.300.0950 x231.

( Press release of VIZ Media: http://www.viz.com/news/newsroom/?id=496 )